I recently read a very interesting article containing advice from Judy Bradt, a former trade commissioner and now CEO of Summit Insight, a company that has guided more than 5,000 clients to over $200 million in U.S. government contracts.
Too often, entrepreneurs spend thousands of dollars trying to win U.S. government contracts with no results. According to Bradt, the failure is the result of three common mistakes:
- Entrepreneurs set unrealistic expectations;
- Businesses pursue opportunities on a shoestring budget;
- Businesses do not resist the temptation to use shotgun tactics.
Bradt offers a fix for each one of these mistakes. Read the article and then ask yourself if you fall into the same traps. If the answer is yes, you might want to take Bradt’s advice to heart.
Caroline Bouchard
