Posts Tagged ‘International Business Centre’

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April 15th, 2010

Free and complete guide on the use of Web 2.0

One member of the International Business Centre Network Centre’s, export segment has shared with us a guide that summarizes the main tools and web strategies that can be beneficial for businesses. This guide was written by SIMAWAY, a French consulting firm, under the Étoile + project and put forward by the European community and various organizations in northern France and Wallonia (Belgium).

To interested parties, the same firm, also in the Étoile + project, also published in fall 2007, a guide explaining in detail the seven of the most popular web marketing strategies. The guide presents the characteristics of each strategy, the advantages and disadvantages, with some recommendations on how best to use them. This guide is available free via download here, but this time you must register to get it.

Bruno Seguin

March 8th, 2010

Only a few weeks following the launch of our new Training and Coaching Sales Program, we are proud to announce promising results with two companies from Laval.

Thanks to this personalised program, Mr. André Brissette from Pyxis Technologies reviewed his market segmentation strategy for its new product Talia. This training has allowed Mr. Brissette to realize how he could concretely increase its sales. For Mr. Nicolas Bourgeois from Citagenix, the training was useful to start a new original incentive program for its sales representatives. Citagenix’s new program aroused enormous interest from the sellers and the supplier.

“Consultants selected by the International Business Centre have a concrete and solid experience on the field. For that reason, I strongly recommend this Training and Coaching Sales Program.” declares Mr. Brissette. He also adds that the three day practical format is very interesting. As for Mr. Bourgeois, he has found it very useful to brainstorm on his own business practices: « Working with consultants coming from different business cultures allows us to come up with new ideas. »

Are you looking to maximise your sales? If so, please contact me. There is only one place left!

Caroline Bouchard

March 1st, 2010

Doing business in France

Despite the economic slow down, Europe still represents a very interesting market for Laval exporting companies. Moreover, according to our 2009 statistic survey, 31% of Laval exporting companies are doing business in France and 22% affirm they wish to develop this region.

According to MDEIE, in 2008 France was ranked third among the European countries in terms of export market for Quebec goods behind the United Kingdom and Germany. The value of Quebec good in destination to France exceed CAN$ 1.3 billion, a 11.7 % growth compared to 2007.

Because of it linguistic and cultural proximity, France should normally represent a natural market for Quebec organisations. However, entrepreneurs often explain to me how they find it difficult to do business in France.  Bureaucracy and slow decisional process are the main barriers mentioned that finally exasperate Quebec entrepreneurs, more costumed to doing business in North America.

I would like to share with you two guides (Invest in France and the Guide de la Délégation générale du Québec à Paris) that could be of interest if you target France as an export or investment destination. I also invite entrepreneurs to share their experience and questions. I am curious to know more about your impressions regarding France.

Guide d’Invest in France

Guide de la Délégation générale du Québec à Paris

Bruno Séguin

February 18th, 2010

Certificates of origin now available online

There’s a new service for exporters shipping to countries other than the U.S. that saves time and money on the COO process. This service is the outcome of a partnership between the Canadian Chamber of Commerce, its members and TradeCert, a global provider of online certificate documents.

A Certificate of Origin is a document that authenticates the country from which the goods originate. Many customs authorities require proof of origin before allowing the merchandise into the country.

To find out how this service works, view this presentation and read this article for more information.

Caroline Bouchard

February 16th, 2010

How to encourage innovation

Innovation plays a big role in a company’s future. The following article, prompted by Apple’s launch of the IPad, suggests three easy ways to encourage creativity:

  • Think small, i.e. look for small innovations;
  • Implement locally at the beginning;
  • Promote widely.

I think you’ll find this article interesting. Click this link: How to encourage Innovation

Samir Naoum

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